Healthcare Marketing
A healthcare marketing agency built for patient growth.
Fill your highest-value service lines — not just your waiting room. We win the rankings, own your local map results, and build the reviews that make patients choose you, then report it in the new-patient calls, appointment requests, and online bookings we can track. We market practices, not widgets.
The problem
Your next patient reads your reviews before they read your site.
When someone searches “[specialty] near me,” they choose from whoever ranks, looks credible, and has the reviews to back it — and they do it for your highest-margin service lines first. Generalist agencies treat a practice like any other business and market you like a widget. We don't: audit-first, built to E-E-A-T and healthcare standards, and focused on the procedures worth the most to your practice.
What we do
The full growth engine for your practice.
One team covering everything a growing practice needs to be found, trusted, and chosen.
Medical SEO
Rank for the condition, treatment, and “near me” searches your future patients actually use.
Local SEO & Google Business Profile
Own the map pack for every location with optimized profiles, reviews, and local signals.
Local Service Ads (where eligible)
For practice types Google supports, the Google Verified badge puts you above the map pack for high-intent “near me” searches. The one paid placement worth owning.
Website design & development
A fast, trustworthy site that turns visitors into booked appointments — built to rank from day one.
Content & patient education
Condition and treatment pages that win rankings and answer the questions patients ask before they call.
Reviews & reputation
The star ratings and reputation that decide which practice a patient trusts with their care.
Specialties
We market practices across the specialty map.
Every specialty has its own patient journey and its own search behavior — the plan is built around yours.
How we think
However a patient searches, we've built the page that catches them.
A patient who already knows their diagnosis searches nothing like one who only feels a symptom — or one hunting for the right specialist. So we map every way a patient enters search to a page built to rank for exactly that intent, and let that decide your sitemap. This is the strategy behind a practice that actually gets found.
Every entrance gets its own page, built to rank for exactly that search — and the informational ones feed the pages that are ready to book. Which dictates your sitemap, page structure, and UX — decided by keyword research and verified search intent, never guesswork.
A website patients actually find.
Here's how we work: which pages we build, and how they're structured, is a keyword-research decision — not a matter of preference. We pull the search data, verify how Google actually reads each query, and map every page to a real way patients search, then bring you the plan and the reasoning behind it. You'll see it's right because it's built on the data — and every call we make is in the interest of your practice being the one patients find.
Proof, not promises
Real client. Real climb.
Here’s a large orthopedic group we work with — anonymized, with search and traffic metrics only (we never frame medical marketing as patient or health outcomes):
Search-visibility metrics only — real, sourced, and growing. No medical-outcome claims, ever.
Why KDM
Why practices choose KDM.
We report the conversions we can actually track
We install GA4 and Tag Manager and track every call, appointment request, form fill, and online booking we can — and report those climbing. What we can't see is who actually shows up; that's your front desk. Rankings and traffic sit underneath.
Marketing that respects compliance
HIPAA-aware tracking and messaging, so growth never comes at the cost of a privacy problem.
Audit-first, never a template
The plan is built from your service lines, your competitors, and your local market — not a stock checklist.
One team, the whole funnel
Website, SEO, and reviews under one roof, so the patient journey is seamless from search to schedule.
You own everything
Your site, your accounts, your patient data pipeline — yours to keep, always.
The full picture
Two sides of patient growth: rank, and convert.
A practice’s marketing really lives on two pages. Here’s a bit on each — and where to go deeper.
Medical SEO
How we get your practice ranking for the conditions, treatments, and “near me” searches your future patients use — focused on your highest-value service lines.
Explore medical SEOMedical website design
How we build a fast, HIPAA-aware practice website that earns patient trust in seconds and turns visitors into booked appointments.
Explore medical website designStraight answers
Questions we hear a lot.
Is your marketing HIPAA-compliant?
We build with compliance in mind — HIPAA-aware analytics, tracking, and messaging — so you get growth without creating a privacy exposure. We’ll flag anything that needs your compliance team’s sign-off.
Do you work with multi-location practices?
Yes. Multi-location is a strength — location pages, per-location profiles, and local schema are exactly how we help a practice own the map in every market it serves.
Do you require a long-term contract?
No long-term lock-in. The monthly Growth Plan is month-to-month; the only optional commitment earns a discount on a website build.
How do you measure results?
The conversion actions we can actually track — new-patient calls, appointment requests, form fills, and online bookings — then rankings and traffic. We can't measure who shows up (no-shows, front-desk handling), so we report the qualified inquiries climbing; closing them is your team's job. Sourced, every month.
Ready to fill your schedule with the right patients?
Book a free strategy call. We’ll audit your practice’s visibility, show you where new patients are going instead, and lay out the plan to win them back.
Book a free strategy callOr skip the form — call or text 847-772-4326.